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Design Research Tip #2 – When to tell your client they’re wrong.

Just because your client is paying your bills doesn’t mean you have to be their slave. You’re not just a designer because you’re good at doing what you’re told. Sometimes you have to stand up and tell your client that they’re wrong.

Just because your client is paying your bills doesn’t mean you have to be their slave. You’re not just a designer because you’re good at doing what you’re told. Sometimes you have to stand up and tell your client that they’re wrong. Clients might have a vision of what they want, and most of the time they are correct because their visions are informed by their vast knowledge of their business, clients, and field in which they belong. Yet because of their over abundance of knowledge they might overlook certain factors that go into a logo, new technologies available in web design, or even trends that haven’t been alerted to them. So how do you go about telling clients that they’re wrong?

1. Make other suggestions. “Your idea sounds good, but what if you did this.” or do a mock up of something potentially better.

2. Let them down nicely. “I like your concept, but I’m not sure if it will ____”

3. Show them the facts. “I understand you want to do ___ but the impact of ___ has been shown to give better results.”

 

Remember that your work is a representation of your ability to perform as a designer.  If you design something poorly just because a client wanted it, you’re still designing something poorly which could cost you a job in the future.  How do you designers tell client’s that they’re wrong?  I would love to hear your responses.

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